Beauty Trends to Try This Summer: Embrace the Sun-kissed Glow

Sun, Sea and… Skin – It’s time to focus on skincare for summer

With summer in full swing, it’s time to revamp your beauty routine and embrace the hottest UK beauty trends. From fresh-faced minimalism to bold pops of colour, this season’s beauty trends are all about enhancing your natural features and embracing a healthy, sun-kissed glow. In this article, we’ll explore some of the top beauty trends that are dominating the UK’s beauty scene this summer.

1. Skin-first Approach:

One of the most prominent beauty trends in the UK this summer is the skin-first approach. The focus is on achieving a fresh-faced, natural look that radiates health and vitality. To achieve this, opt for lightweight, breathable foundations or BB creams instead of heavy, full-coverage formulas. Embrace your skin’s natural texture by using minimal concealer and allow your freckles or light blemishes to show through. Creating a hydrated base with a dewy finish will be key for a youthful summer glow.

2. Sun-kissed Glow:

Nothing says summertime beauty more than a sun-kissed glow. Whether you achieve it through a bronzer, self-tanner, or strategic placement of highlighter, the goal is to mimic that natural sun-kissed look. Opt for warm, golden shades that complement your skin tone and use a light hand when applying to avoid an overly bronzed appearance. A subtle bronzed glow will enhance your features and create a healthy, radiant complexion.

3. Playful Pastels:

Summer is the perfect time to experiment with playful, pastel colours. Pastel eyeshadows, lipsticks, and even hair accessories are all on-trend this summer. Incorporate shades like soft pinks, lilacs, and mint greens into your makeup routine for a fun and youthful touch. Experiment with different textures and finishes such as matte or shimmery pastels to add depth and dimension to your look.

No Sweat for Summer

4. Bright Lips:

If you prefer to make a statement, vibrant and bold lips are making waves this summer. Bright reds, oranges, and pinks are all the rage, whether it’s a classic lipstick or liquid lip stain. Find a shade that complements your skin tone and matches your personality. Pair a colourful lip with minimal eye makeup to let your lips take the spotlight.

5. Glossy Everything:

Gloss is back and better than ever. This summer, embrace high-shine finishes on your lips, eyes, and cheeks. Opt for glossy lip products that give a plumping effect and add a touch of shine to your pout. On the eyes, experiment with glossy eyeshadows or apply a clear or shimmering lip gloss to the eyelids for a glossy lid look. Sitting somewhere between dewy and glass skin, glossy finishes are perfect for achieving a fresh, youthful look.


This summer, the UK beauty scene is all about embracing your natural features and enhancing them with subtle pops of colour and sun-kissed radiance. The skin-first approach, sun-kissed glow, and playful pastels are dominating this season’s beauty trends. Whether you opt for minimalism or boldness, there’s something for everyone to try. So, revamp your beauty routine, experiment with different trends, and most importantly, have fun expressing yourself through the UK’s hottest beauty trends for this summer.